I am an expert in Marketing and Management, born and raised in Buenaventura, Colombia, on April 17, 1985. At the age of 23, I began my career as a Sales Specialist in Financial Services at Occidente Bank. In 2007, I completed my bachelor’s degree at Universidad Autónoma de Occidente. Later, I joined the multinational BBVA Bank in 2012, where I worked for 10 years. One of my greatest achievements was being promoted to Office Manager in 2017.

During my career as a financial expert, I pursued a Master’s degree in Management at Santiago de Cali University in 2017. It was during this time that I reached my first milestone as a market researcher, researching corporate responsibility practices in small and medium-sized enterprises in the District of Buenaventura, Colombia.

After a decade with BBVA, I decided to explore new professional opportunities. I moved to Canada and enrolled in a Digital Marketing program at Douglas College in 2023. Since then, I have acquired extensive knowledge in this field. Leveraging my previous research experience, I aim to enhance my professional profile by focusing on developing and implementing business projects, as well as digital marketing strategies.

I’m a passionate and results-driven Digital Marketing Expert and Market Research Specialist. With a strong understanding of data analytics and market trends, I create actionable strategies that help brands thrive in today’s digital landscape. This expertise has been further enhanced by my Post Baccalaureate Diploma in Digital Marketing from Douglas College.